Adopting a plant-forward diet, where plant-based products are the principal ingredients, is one of the simplest steps an individual can take to lower their personal carbon footprint. Consumer demand for plant-based meals is on the rise and we continue to expand our offer of healthy, plant-based menu items. We are also engaging, educating and exciting consumers to make positive choices, as well as nudging behavioural change through choice design techniques.
Our strategy is guided globally but implemented according to local consumer preferences and value chain approaches.
As part of the National Protein plan to increase protein self-sufficiency in the Netherlands, Compass Group Netherlands signed the Bean Deal (National Green Deal Protein-rich Crops) along with 55 other Dutch organisations.
The coalition aims to promote the production, processing, and consumption of Dutch protein-rich crops to make cultivation financially viable and promote the sustainability of agriculture in the Netherlands.
The focus on leguminous crops encourages the benefits of ideal crop-rotation cultivation, low water consumption crops and carbon intensive agriculture.
A chef-led commitment from our Chartwells K12 team in Rhode Island, which serves 23 school districts in the state, has encouraged kids to choose new and exciting plant-based foods. A committed team of chefs, cooks, and food service colleagues participated in multi-day training and culinary events to create recipes that emphasise plants and employ seasonal and local ingredients.